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07 May 2008

Sports Museum Opens In New YorkSports Museum Opens In New York

Mayor Michael Bloomberg was joined by Eli Manning, Billie Jean King, Carl Lewis, Walt Frazier, Tony Dorsett, Martina Navratilova, Jim Craig, Bob Cousy, Mario Andretti, and thirty other hall of fame athletes to celebrate the opening of the Sports Museum of America (SmA) in New York City.

Cheering New Yorkers waving oversized foam fingers became part of the pep rally - with the West Point Color Guard, college marching bands, cartwheeling cheerleaders, Red Bulls Soccer team teaching kids to juggle balls, high-kicking pep dancers and familiar team mascots - to kick off the city's new multi-media, interactive, next generation museum-attraction with great fanfare.

The Sports Museum of America (SmA), is the first museum to pay tribute to the history and excitement of all sports. SmA has partnered with more than 50 single sport Halls of Fame, national governing bodies and other top athletic organizations, to showcase inspiring exhibits, memorabilia, stories and heroes that resonate with fans of all ages. In addition to hosting the first women's sports hall of fame, SmA is also the new permanent home of the Billie Jean King International Women's Sports Center and the legendary Heisman Trophy.

Located at 26 Broadway, in the heart of Lower Manhattan and at the corner of Broadway and Beaver Streets, SmA is steps away from the Statue of Liberty and Ellis Island ferries, Wall Street, South Street Seaport and the 9/11 memorial currently underway.

"New York City is the greatest sports town in the world, so it's fitting that it is now the home of the Sports Museum of America, the nation's first museum dedicated to all sports," said Mayor Bloomberg. "Not only is this an exciting occasion for the sports world, but also it's an important moment for Lower Manhattan and all of New York City. After 9/11, we outlined a vision of Lower Manhattan as a vibrant, mixed-use community, and the growth of the area's cultural attractions is playing a vital role in making that vision a reality."

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