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17 August
2008 Income Access
To Be EIG Expo Official Affiliate
Software This year's EiG
Expo in Barcelona, September 23-25, will feature a
track just for affiliate marketers, and
Income
Access
will be the official software and network of that
track. In conjunction
with the Gambling Portal Webmasters Association,
the EiG Expo will have a component called the
Affiliate Zone. This track will bring affiliates
and general gaming communities together to deliver
an even more complete i-gaming event to the
industry. "The addition of
Affiliate Zone to EiG is an exciting enhancement to
one of the premier conferences in the online
community. This year's inclusion of the Affiliate
Zone demonstrates the importance of affiliate
marketing to an operation's business," said Nicky
Senyard, CEO of Income Access. "Since 2002, we've
dedicated ourselves to helping igaming operators
succeed through affiliate marketing, by building
relationships with affiliates, as such we are proud
to be the official affiliate software and network
for this event." Completely free
for affiliates, the Affiliate Zone will feature two
days of conference sessions covering topics
essential for successful affiliate marketing. There
will also be a networking lounge that will provide
affiliates with a comfortable place to meet and
relax and gain new contacts. "The European
i-gaming market is an important growth market for
both affiliates and affiliate programs and EiG is
the premier European i-gaming conference," said
Michael Corfman, GPWA Executive Director. "We are
excited about working with Clarion Gaming to
present a series of truly insightful sessions for
affiliates at the GPWA Conference at the EiG
Affiliate Zone in Barcelona." The Income Access
affiliate marketing software is currently renowned
throughout the online gaming industry. Providing
in-depth tracking reports and unparalleled
analytics on campaign performance, it provides both
gaming operators and affiliates the intelligence
they need to optimize their online marketing
efforts. "We're thrilled
to be working with the affiliate community to bring
them to our flagship i-gaming conference in numbers
for the first time," said Penny Gruber, Head of
Conferences for Europe at Clarion Gaming. "It makes
real sense to offer this vital group at the heart
of the business a reason to visit EiG and be part
of this 1300-strong gathering. We hope that the
fantastic content in the Affiliate conference,
relaxed networking space on the showfloor and
superb EiG parties will persuade many affiliates
and affiliate managers to extend their visit to
Barcelona for CAP and make a week of
it." |
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